At Humix we analyze, design and optimize personalized user experiences.


Humix optimizes websites and software applications based on user behavior and data. We deliver expertise in the fields of UX, Web Analytics, Conversion Optimization & Personalization to help you achieve your goals.

Our domains of expertise

Digital Strategy

Get your fundamentals right.

  • Goal & KPI definition
  • Customer Journey mapping
  • Data Maturity
  • Data as an Asset

Digital Analytics

Know what you are doing.

  • Measurement Framework
  • Tracking Implementation & Configuration
  • Analysis & Reporting
  • Data Visualization

User Experience

Make the experience perfect.

  • UX analysis
  • Information Architecture
  • Wireframing
  • User testing
  • UX Optimization

Personalization & Optimization

Make it personal.

  • Personalization Roadmap
  • Audience Creation & Population
  • A/B testing
  • Funnel Optimization

Our way of working

In house consulting

Hire an expert.
We have an extensive range of experts such as web analytics/online data experts, digital strategists, UX experts, digital marketeers and personalization experts. By hiring one of them, you will rapidly experience a digital progress.

A la carte project

Hire a multidisciplinary project team.
Together we will define the scope of the project and put together a multidisciplinary team that meets your needs. We will optimize your website or software application by combining our expertise in different domains.

Strategic partnership

Partner up with us.
As a sparring partner we will create a strategic roadmap and define the objectives & priorities for your digital growth. With our multidisciplinary team we can provide strategic and operational support, both in house as on remote.