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AB Testing: How To Get Started

AB Testing: How To Get Started

April 14, 2016
What exactly is AB Testing and how do you get started?
Profile Kevin Haveau
Kevin Haveau Online Optimization Consultant
The possibilities of Facebook Advertising

The possibilities of Facebook Advertising

October 1, 2015
Facebook is by far thé social media channel that knows the most about its users. As advertisers, we can definitely use this to our advantage.
Profile Kevin Haveau
Kevin Haveau Online Optimization Consultant
More users than sessions in Google Analytics

More users than sessions in Google Analytics

September 22, 2015
How is it possible that you sometimes see more users than sessions in your Google Analytics reports? This blog post covers it all.
Profile Kevin Haveau
Kevin Haveau Online Optimization Consultant
Google Analytics Certified Partner

Google Analytics Certified Partner

September 2, 2015
We at Humix have just recently been declared official Google Analytics Certified Partner. What does it mean and what did we do to deserve it?
Profile Jente De Ridder
Jente De Ridder Webanalist
10 Advantages and disadvantages of social logins

10 Advantages and disadvantages of social logins

July 16, 2015
A social login, also known as a social sign-in comes with some great benefits. However there are a few disadvantages as well...
Profile Lonneke Spinhof
Lonneke Spinhof Managing Partner
Google Analytics Terminology Change

Google Analytics Terminology Change

April 18, 2014
Google Analytics changed it's terminology as of april 2014. These changes were made because of the integration of mobile app date in Google Analytics.
Profile Jente De Ridder
Jente De Ridder Webanalist
How accurate are Google Analytics Demographic Reports

How accurate are Google Analytics Demographic Reports

March 17, 2014
Thanks to this reports every website owner can now segment it's audience based on gender and age. But as always you should be cautious with the data.
Profile Jente De Ridder
Jente De Ridder Webanalist
What people expect from an ‘About Us’ page

What people expect from an ‘About Us’ page

January 16, 2014
What is the difference between an "About Us" page and a "What We Do" page? What do people expect to find here?
Profile Kevin Haveau
Kevin Haveau Online Optimization Consultant
UX and Advertising: Finding the right balance

UX and Advertising: Finding the right balance

December 6, 2013
How do you find the correct balance between ads on your website and a good user experience?
Profile Kevin Haveau
Kevin Haveau Online Optimization Consultant